What to Wear to a Family Photoshoot

Coordinate rather than match

When styling a photo session, I recommend picking a color palette and having the family work around it. It often works best to start with mom. Let her pick what she feels most beautiful in and the rest of the family work around her!

Wear lighter colors for a softer and more airy look

Soft pinks, blues, and whites will create a more dreamy, softer look.  Adding a long, flowy dress will perfect the look!

Add a pop of color

With a neutral or single-color palette, it can work to add a pop of color, adding interest and pizzazz to an otherwise calm color scheme.  A blue color scheme with pops of pink, mauve, or yellow is a great combination!

Accessorize, Accessorize, Accessorize

Pay attention to accessories! Add scarves, jewelry, jackets, sparkles, bowties, special shoes, boots, vests, hair bows, or flowers. Accessories will add interest and dimension to your photos! For a more stylized and lasting portrait, go bold with vintage wear.

Be careful with patterns

Patterns are okay...  Just be sure they are small and tight so as not to distract from the subject!

Go heavier with make-up

For ladies, I always recommend going darker and heavier with make-up than usual. This applies especially to lipstick and mascara. (Do not go heavier with eyeliner as it can make the eyes look smaller)

You can't go wrong with blue

If you are still struggling to come up with a color palette... go with shades of blue.  It coordinates beautifully and blue looks good on everyone!   

This is my family, by the way! 😊

If you need any further assistance planning your wardrobe, definitely reach out!  I'd love to help! :-)


Click here to read my guide on

"What to Wear to Senior Portraits"

Need Help for Senior Portraits?

Sarah Erwin Photography

Family and Portrait Photographer, Raleigh, NC 




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